Building a vision and mission for your Office of the CEO

CEOs: what’s 1 big secret to exceeding your goals beyond your wildest dreams? Create a vision and mission statement for your Office of the CEO. 

Over the course of our research, it’s shocking to hear how many CEO Office teams don’t have a clear understanding of their ultimate objective. By uniting your Office of the CEO team around a common vision and mission, you can point everyone in the right direction. The best executive office teams write their vision and mission down and return to it regularly. So what’s yours?

Your vision could be you, the CEO, who is a fast and fearless leader, who operates with modern ways of working, and develops an authentic leadership style. Or it could be you as a CEO who is visionary and creative, who pushes their industry to new innovation, with an imaginative leadership style. 

Your mission could be to amplify your impact, to create a strong leadership team and to develop a healthy organization with a strong operating model. Or it could be to increase your effectiveness as CEO, to develop a strong C-suite team, and to promote a strong culture at your company. 

But defining a vision and mission takes work. It takes reflection and courage to take a stand to define who you want to be as a person and as a company.

So CEOs, here’s your call to action. Take some time this weekend to reflect and then come back to your Office of the CEO team to workshop your unique vision and mission. Memorialize this by writing it down, use it to inspire your team when morale is low, and refer back to it every 3 months during your quarterly review. 

Watch yourself turn into the CEO that you’ve always wanted to become, leading an A Player leadership team with a stellar employee workforce.

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