Create a Compelling Chief of Staff Candidate Tagline

Here’s how to create an eye catching tagline as a Chief of Staff job candidate, even if you hate talking about yourself. Think about Warren Buffett, Serena Williams and Steve Jobs. What comes to mind?

For Warren Buffett, we would say a masterful, slow and steady value investor.

For Serena Williams, we would say the greatest tennis player of all time.

For Steve Jobs, we would say the founder of Apple and the iPhone.

So now we want you to think about your own unique tagline that's inspired by these celebrities. Answer the questions from the section above:

  • Who am I?

  • What do I do?

  • Why does it matter?

Identify exceptional professional or educational experiences that put you in the 99th percentile that almost no one can claim. List out top companies, business influencers or academic institutions that you’re affiliated with.

Write out your personal and professional arc from past, present and future. This content will help you generate a really snappy tagline that you can put across your LinkedIn profile

Use this as your North Star when you are updating your resume or interviewing for a job. Example taglines could be:

  • 2x Chief of Staff for Tier 1 VC-backed B2B startups

  • Sales Ops Program Manager for Google | ex-McKinsey

  • Military Chief of Staff to Army Division focused on transition to commercial private sector

  • Former startup Climate Tech founder looking to serve as 2nd in Command to visionary CEO

  • Strategy consultant and trusted advisor to Fortune 1000 C-suite | Oil and Gas Thought Leader | ex-UC Berkeley engineer

  • De Facto Chief of Staff and Right Hand to CEO, CPO and CRO at private-equity backed healthcare company

Remember, to create your tagline, go back to the question: Who am I? And draw inspiration from celebrities by thinking about what tagline is associated with them.


Connect with me on LinkedIn here, send me your tagline and I’d be happy to review.

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